Main
Project
About
Contacts
Main
Project
About
Contacts
Replace traditional wood frames with fire-resistant, sustainable concrete and steel modules
Toronto, Canada
The North American construction market is worth trillions, yet we remain heavily reliant on wooden frames that are notoriously vulnerable to fire and environmental impacts. Each year, tens of thousands of families lose their homes to preventable house fires.
Recent wildfires in the Los Angeles area underscore how quickly wooden neighborhoods can go up in flames. These blazes can leave entire communities displaced and face enormous rebuilding costs. Despite modern firefighting efforts, many homes simply aren’t built to withstand fast-moving blazes.
These tragedies remind us that the status quo—wooden frames, high fire risk, and heavy timber usage—needs a fundamental rethink. Our belief is simple: if we want safer homes, we have to start with safer materials.
We believe there’s a critical need—and a massive opportunity—to transform how we approach low-rise buildings. Enter Grey & Blue: a solution designed to cut fire risk, reduce timber usage, and streamline the construction process.
● Concrete Core (“Grey”): Provides robust fire and weather resistance, significantly reducing rebuild costs after unforeseen events.
● Steel Reinforcement (“Blue”): Adds tensile strength and ensures the structure can endure both everyday wear and extreme conditions.
Our innovation revolves around pre-formed concrete blocks that fit together seamlessly. This approach:
1. Requires minimal labor—three people can erect a two-story frame in about five days.
2. Eliminates heavy machinery, slashing overhead costs.
3. Cuts out the need for large-scale timber, preserving roughly 50–80 mature trees per house.
● Innovative, Eco-Conscious Tech: Tackle pressing climate and safety challenges simultaneously.
● Scalable & Accessible: Our “Lego-like” approach allows widespread adoption in both urban and rural settings.
● Join the Movement: Your pledge today helps seed a future in which building safer, greener homes becomes the new industry norm.
Rising Material Costs & Supply Chain Volatility
● Margin Impact: Materials can be up to 50% of total project costs.
● Surging raw material prices and global supply chain disruptions.
● Erodes contractor profitability on fixed-price contracts.
Labor Shortages & Wage Inflation
● Industry Trend: Construction wages in North America have grown 5–7% annually.
● Aging workforce + fewer skilled workers entering the field.
● Directly pressures slim margins (often 3–5% for general contractors).
Inefficiencies & Low Productivity
● Common Issue: Heavy reliance on manual processes leads to frequent overruns.
● Projects typically exceed budgets by 20% and deadlines by 40%.
● Highlights the opportunity for digital tools, automation, and standardized workflows.
The demand for housing isn’t slowing down—neither should our desire to build responsibly. By backing Grey & Blue, you’re not just funding one project—you’re casting a vote for safer materials, faster builds, and a deep respect for our planet’s finite resources.